Zoe whitby

"Coaching has been highly effective in identifying and channelling skills and energy in ways that suit individuals better than a one size fits all attitude."

"It was great to be able to set the future vision and to remind myself (with your coaching!) that the obstacles that are standing in my way, are there, only because I allow them to be there."

"Hugely valuable!"

"My coaching sessions have been the most valuable training that I have received in my career because the sessions are tailored to my personal situation and goals. Thank-you!"


Achieve more in your career, business or life through coaching

  • Find your direction – play to your talents
  • Build confidence – to stretch beyond your comfort zone
  • Explore people differences – and improve communications
  • Gain focus and prioritise – manage time better
  • Develop management skills, and notice team effectiveness grow

The simplest way to describe coaching is a conversation with a purpose.  As your coach I will be a positive, objective, motivational force; a catalyst in improving your performance and achieving goals more quickly than you would on your own. We turn ‘issues’ into ‘projects’ with clear time-based goals, explore options and barriers and define actions so that you can take accountability for next steps.

I offer Myers-Briggs Type Indicator® (MBTI) personality profiling as a foundation to all clients to help you understand your strengths and development areas and, if relevant, mentoring on management skills based on sound good practice models.

Yorkshire base – coaching nationwide and beyond

Based in Knaresborough, close to Harrogate, York and Leeds in Yorkshire, I work with businesses and individuals across the country through 1-1 coaching (over the telephone, Skype or face to face), facilitated team sessions and tailor-made training workshops.  I regularly travel to London to work in companies and even have some clients in India.

Read more about my background and professional experience here

Why do I need a coach?

Many people have the ability to set their own goals and work on plans to achieve them.  The advantage that a coaching relationship brings is that of a confidential objective perspective and focus to get on and do things.  Many people find it difficult to solve issues as they continue to tackle them from the same standpoint.  If what you’re doing is not working, do something else! 

Zoë Whitby
BSc (Hons), DipM
MBTI® licensed via The Myers Briggs Company, NLP Practitioner
Member European Mentoring and Coaching Council 

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Chair of Business Ladies around Harrogate

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Coaching managers

Develop your potential in managing people and driving results with focused time away from the day job.

Developing teams

The best teams learn and grow together and benefit from external facilitation and team coaching.

Refocusing careers

Explore your strengths and motivators and develop confidence to seek out new opportunities.

Personality profiling

Understanding what makes you tick is a valuable foundation to success in communicating, leading and relating to others.